NeuroService: Use a BRAIN approach to build neuroscience principles into your customer service strategies

Apply the learnings from neuroscience to your customer service strategies. Use the BRAIN acronym to remind yourself (and others on your team) about the impact you can have when you help people bring the full capacity of their brain to the experience. Create connections that allow people to feel Brilliant, Respected, Alive, Independent, and Noticed for who they are and what they have done in their lives. It’s a great way to create a lasting brain bond with customers.


3 Ways to Avoid Becoming an Exasperating Manager

I was working with a client recently on implementing leadership training into her organization when she shared this story with me. We all can learn a lesson from the lack of leadership she received. Years ago, the woman had worked as a barista at a coffee house. The holidays were just around the corner and…