Global Research Project—People, Planet, and Prosperity

For years we’ve talked about the importance of balancing the needs of people with the need for results when it comes to making business decisions.  More recently we have begun adding community—and especially our global community—into that mix as well.  As business becomes more global and as we see how our actions are intertwined with other companies around the world it becomes more obvious that we need to take a bigger look at how we make decisions.


The Ken Blanchard Companies has recently partnered with 2LEAD4US, a consultancy firm out of The Netherlands to conduct global research on the degree to which organizations are integrating people, results, and community into their day-to-day core business. We are especially interested to see how leadership plays a key role in the process.


We’d like to invite you to participate in this study. Leading companies like TNT, Air France/KLM, Philips, IKEA, ABN Amro, PriceWaterhouseCoopers, DSM, Ernst & Young and dozens more have already chosen to participate.


If you’d like to learn more, we have a more extensive write-up of this project over at our sister blog,


Remember, business doesn’t have to be an either/or proposition.  You can be successful on all fronts if you put your mind to it.

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